The Rise of Oil Control and Volumizing in Hair Care
2025-01-19
"Oil control and volumizing" has risen to become the top efficacy in the hair care and hygiene industry.
Industry data shows that the hair care market size from January to October 2024 increased by 8.6% year-on-year, and it is expected that the hair care market size will exceed 70 billion yuan by 2026. Looking at consumer demands for shampoo products, the efficacy of oil control and volumizing has become the number one basic demand.
The "Anti-Gravity Series" focuses on solving the pain points of fine, soft, flat, and collapsed hair, and it is a savior for users with severe scalp oiliness.
After extensive research and development experiments and technical breakthroughs, the KONO Kali team introduced a unique "Anti-Gravity Volumizing Factor."
This technology was first launched nationwide and represents a revolutionary technological breakthrough. It has been deeply optimized for scalp oiliness issues.
The "Anti-Gravity Series" can effectively reduce oil secretion, keeping hair fresh for a longer time and giving users' hairstyles a stronger sense of styling.
Third-party data shows that using the "Anti-Gravity Series" can immediately increase the height at the top of the head by 3.42 centimeters, enhance the visual effect of a smaller face by 37.18%, and dramatically increase the perception of hair volume by 52.7%.
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