L'Oréal's Financial Milestones-Setting New Records in 2024

Looking at the financial report data, after breaking through the 300 billion mark for the first time in 2023, L'Oréal's performance in 2024 once again set a new historical record.

A longitudinal comparison of the main financial data of L'Oréal Group over the past six years by Cosmetics Observer revealed that, except for 2020, both sales and operating profits have been on an upward trend in the remaining years.

From 2022 to 2024, the total sales of L'Oréal Group were 289.68 billion yuan, 311.82 billion yuan, and 329.2 billion yuan respectively, with year-on-year growth rates reaching 18.5%, 7.6%, and 5.1%. 

The report noted that the division maintained a good balance in terms of volume, price, and mix. All four international brands achieved robust growth, with L'Oréal Paris standing out for its exceptional performance.

In addition, driven by key innovations, all four categories (hair care, skincare, makeup, and hair color) under the Mass Cosmetics Division saw growth.